Barkan's History

Today we sell our products to over 45 countries and sales keep on growing.

In mid-2016 we developed another patent that was registered in China and is pending in the USA, South Africa and Israel. It is an Auto-Lock mechanism that prevents unwanted disengagement of the screen from the wall. Watch the patents here.

We also started selling our products in some of the largest online retailers in North America: Walmart.com, Amazon, Homedepot.com etc.

 

In mid-2015 we developed a patent that was registered in China, USA, South Africa and Israel. The patent is for mounts suitable for both flat and curved TVs in very competitive prices. This development and others keep opening many doors for us around the world. Watch the patents here

 

2012-2014

We gradually recovered. In a long, systematic process we built 2 parallel production lines for each product to ensure high quality, reliable supply and competitive prices. We own 100% of the production lines. We set up a QC system outside of the production sites that checks 100% of the shipments and makes sure our products comply with the demands of the US and european quality standards (safety factors 4 and 2 accordingly).

The high quality of our products and owning our production lines enable us to provide lifetime warranty for all of our TV mounts. 

 

2008-2011

We finished expanding our factory. The global economic crisis hurt us as well, our competitors in China reduced prices and even though we invested a lot of money in automation and efficiency we could not be competitive. At the end of 2011 we had to shut down the factory in Israel and move the production line to China.

Our headquarters stayed in Israel including: R&D, marketing, graphics, account management, logistics, finance and general management. The quality control teams are located in China and insure our products' high-quality standard.

In 2011 we have started developing and marketing stands and mounts for tablets and designing our products in the most advanced three-dimensional software, using our sophisticated measurement laboratory, modern graphic studio, all manufactured with the latest computerized automated manufacturing equipment and technologies.

 

2007-2010

Barkan exports to over 50 countries worldwide and the Barkan brand has become a leading brand in many countries.
Knowledge merging from global markets, parallel to experienced marketing, development and research teams in Israel and China, has enabled us to develop innovative and competitive products at three price levels (Premium, Standard and Economy) for LED, LCD and Plasma screens, which are now leading in our field.

 

2004-2006

Formation of a new brand identity and growth.
After years of experience in branding, as well as professional advise with organized strategic steps lasting 9 months, we have established a brand identity symbolizing prosperity, lifestyle, on our recognized white and red background. Since the changeover was long the interim color was red and blue for about a year. In September 2005 at the IFA exhibition in Berlin, we invested in various display boards, new packaging, new catalog, with all our products with the new red and white brand identity. At this time, we already had about 10 new mounting solutions for LCD and Plasma screens. Also, a new concept of product identification using just 2 digits for each product which represent the screen size as well as the number of mount movements. In January 2006, we participated as in past years, at the CES exhibition in Las Vegas, and there we won the CES award for innovation and design for 2 of our mounting products.

 

1997-2003

Continuation of growth while searching for a marketing identity.
at the beginning of 1997, we produced color consumer brochures and packaging. We continued to develop new mounting products until the end of 1998, under the line of Super and Popular. At the end of 1999, we began building the new factory, with over 5,000 sq meter in space. We increased our development team and established our own graphic studio, as well as cystalized specific rules of conduct which we call our 10 Commandments.
By 2002 we started to consolidate our organizational identity visually to Barkan and we chose the red ellipse on yellow background. After about a year, we improved it to the red arc on blue background.
After planning for about a year and half we developed line of TV (CRT) mounts. The needs to focus on mounts was realized and we decided to abandon the line of metal furniture that we produced even though it was about 40% from our sales. At the end this year we broke our records in the production of mounts. 130,000 mounts per month.

 

1993-1996

Growth, Economic crisis and Recovery.
At the beginning of 1993, we moved to a new facility in the Barkan Industrial Zone. In the new factory we continued to develop, sales grew, developed new products, tried to diversify the basket of our products and started to produce furniture based on metal.
But, then the crises arrived. We passed in three years, three recovery programs. The main good thing that came of them is that they were the basis for the development of the method of management system called "brain organization". Until today we work using the same management system. We learned that we need working methods, control and cooperation.
In 96 we obtained the highest quality that is ISO 9001.

 

1988-1992

The first years.
The work started in January 1988 in Holon. The first mounts produced were made completely of full steel and were very expensive. We searched for ways to reduce costs and developed a mount made from hollow material.
By '90 due to the requests of customers, we worked on the improvement of the design and on amplifying of the safety of the products. In March 1990, we participated for the first time at the CEBIT exhibition in Germany. On account of being unorganized in preparation we did not achieve any business, not even one customer..
In 1992, we received compliance to ISO 9003.