Barkan's History
2025-2026: From an Everyday Need to a Patented System
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Barkan’s EV charging product line grew from real-life experience. In 2019, Barkan’s founder and CEO, Lior Barkan, purchased a plug-in hybrid vehicle and began charging it at home. In 2022, after the family experienced the convenience of electric driving and reduced reliance on gas stations, it added a fully electric vehicle and installed an additional home charging station.
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With only one private parking space, one vehicle was often parked on the street across the sidewalk. The need to charge a vehicle outside the property - without leaving a live electrical cable on the ground and creating a safety risk - led to an improvised solution: a Barkan TV mounting arm installed high enough to carry the cable above the sidewalk, extended to reach the street, and adapted for easy movement and adjustment.
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The improvised setup was used daily for nearly two years, revealing what worked and what needed improvement. In April 2024, during visits to electronics exhibitions in Hong Kong, Lior searched for an off-the-shelf solution but found none - only charging stands without cable-management arms.
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Recognizing a significant market gap, Barkan launched an intensive development process. It included comprehensive market research, review of existing solutions, charger types, installation practices, regulations and standards in multiple countries, and an in-depth analysis of user and installer needs. Less than six months after identifying the need, the first production series of EV charging cable wall arms rolled off the line.
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The arms were introduced in 2025. The Chinese patent for the overhead cable management system was granted in June 2025, followed by the U.S. patent in March 2026. The patented engineering innovations are implemented in most arm models and provide Barkan with a meaningful competitive advantage in the growing EV charging market.
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The range subsequently expanded from residential arms to commercial arms, posts and pedestals, and heavy-duty solutions for Level 3 DC fast-charging cables. A simple everyday solution evolved into a broad, durable and safety-focused system designed to protect people and charging cables - from home charging to public and fast-charging environments.
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In 2026, the Shomron Regional Council approved a policy that, under defined conditions, permits overhead charging across sidewalks using a Barkan arm or an equivalent solution. This marked an important regulatory step toward safer and more practical charging where a vehicle cannot be parked within the property boundaries.
2020-2024: Growth and Renewal Through Challenge
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During the COVID-19 outbreak, our close ties with China enabled us to identify the crisis early, update our emergency procedures, and obtain essential-business status in both Israel and the United States. Operations continued from the office and from home, with almost no furloughs and no layoffs, while U.S. online sales reached new records.
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These years also brought supply-chain disruptions, sharp increases in manufacturing and freight costs, and regional crises. At the same time, we strengthened product development, quality and visual communication systems, embedded written and measurable work methods, and expanded our activity in the United States, Canada and Australia.
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In 2024, we identified the gap that led to the development of EV charging cable management arms. In less than six months, we progressed from market research and product development to the first production series—laying the foundation for a significant new Barkan business line.
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What drove this achievement was a clear organizational philosophy:
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“Excellence is not a slogan” — it is the outcome of continuous improvement of processes and performance, beyond the minimum standard defined for each task. Continuous improvement is not an optional extra — it is an integral part of our daily work.
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Barkan today is a forward-looking company — professional, agile, creative, and responsible. Every team member contributes to improvement, innovation, and precise execution. Even in turbulent times, we continue to build.
2015 to 2018 – Building infrastructure for success
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In 2019, sales in US online stores almost tripled compared to the previous year. We began selling the antenna-integrated TV mount we developed at Walmart.com, where they are still sold successfully.
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To respond to the increasing online demand quickly and efficiently, we established new infrastructure and technological tools.
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The modular design strategy has continued to evolve, allowing us to develop various types of high-quality TV mounts extremely quickly and with low costs. Towards the end of the year, TV mounts developed with this method arrived at our warehouses around the world and were being sold.
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In 2018, we developed a modular product line and neutral packaging without model numbers. These two innovations allow us to offer a customized solution to our customers and create an exclusive product line for an MOQ of 1,000 pieces or a unique SKU for an existing model for a smaller MOQ.
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The patents we developed in 2015 and 2016 were registered in the USA.
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For our new antenna mount development, we created a testing lab where we developed the new products to suit the American market and are still developing them to suit the rest of the world. Meanwhile, we registered the patent in China and the USA.
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Our website includes 360-degree animation and marketing videos for almost all of our products, as well as assembly instructions and high-quality images. These marketing materials are also included in the online stores selling our products.
In 2017, we developed a unique patent for a TV mount integrated with an HDTV indoor antenna.
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Online sales gradually increased.
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We launched a new, state-of-the-art website, compatible for desktop as well as all mobile devices.
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The patents we developed in 2015 and 2016 were registered in China.
In mid-2016, we developed another patent that was pending in China and the USA. It is an Auto-Lock mechanism that prevents unwanted disengagement of the screen from the wall. Watch the patents here.
We also started selling our products in some of the largest online retailers in North America: Walmart.com, Amazon, Home Depot.com, etc.
In mid-2015 we developed a patent that was pending in China, USA, South Africa and Israel. The patent is for mounts suitable for both flat and curved TVs in very competitive prices. This development and others keep opening many doors for us around the world. Watch the patents here.
2012 - 2014
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We gradually recovered. In a long, systematic process, we built 2 parallel production lines for each product to ensure high quality, reliable supply, and competitive prices. We own 100% of the production lines.
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We set up a QC system outside of the production sites that checks 100% of shipments and ensures our products comply with US and European quality standards (safety factors 4 and 3, respectively).
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The high quality of our products and owning our production lines enable us to provide lifetime warranty for all of our TV mounts.
2008 - 2011
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We finished expanding our factory. The global economic crisis hurt us as well; our competitors in China reduced prices, and even though we invested a lot of money in automation and efficiency, we could not be competitive. At the end of 2011, we had to shut down the factory in Israel and move the production line to China.
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Our headquarters stayed in Israel, including R&D, marketing, graphics, account management, logistics, finance, and general management. The quality control teams are located in China and ensure our products' high-quality standard.
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In 2011, we started developing and marketing stands and mounts for tablets and designing our products in the most advanced three-dimensional software, using our sophisticated measurement laboratory and modern graphic studio, all manufactured with the latest computerized automated manufacturing equipment and technologies.
2007 - 2010
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Barkan exports to over 50 countries worldwide, and the Barkan brand has become a leading brand in many countries.
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Knowledge gained from global markets, combined with experienced marketing, development, and research teams in Israel and China, has enabled us to develop innovative and competitive products at three price levels (Premium, Standard, and Economy) for LED, LCD, and Plasma screens, which are now leading in our field.
2004 - 2006 Formation of a new brand identity and growth.
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After years of experience in branding, as well as professional advice with organized strategic steps lasting 9 months, we have established a brand identity symbolizing prosperity and lifestyle on our recognized white and red background. Since the changeover was long, the interim color was red and blue for about a year.
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In September 2005 at the IFA exhibition in Berlin, we invested in various display boards, new packaging, and a new catalog with all our products featuring the new red and white brand identity. At this time, we already had about 10 new mounting solutions for LCD and Plasma screens.
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We also introduced a new product identification system using just 2 digits for each product, representing the screen size and the number of movements. In January 2006, we participated, as in past years, at the CES exhibition in Las Vegas, and there we won the CES award for innovation and design for 2 of our mounting products.
1997 - 2003 Continuation of growth while searching for a marketing identity.
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At the beginning of 1997, we produced color consumer brochures and packaging. We continued to develop new mounting products until the end of 1998, under the Super and Popular lines. At the end of 1999, we began building the new factory, with over 5,000 sq meters of space. We increased our development team and established our own graphic studio, as well as specific rules of conduct which we call our 10 Commandments.
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By 2002, we started to consolidate our organizational identity visually to Barkan, and we chose the red ellipse on a yellow background. After about a year, we improved it to the red arc on a blue background.
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After planning for about a year and a half, we developed a line of TV (CRT) mounts. We realized the need to focus on mounts and decided to abandon the line of metal furniture we produced, even though it accounted for about 40% of our sales. At the end of this year, we broke our records in the production of mounts. 130,000 mounts per month.
1993 - 1996 Growth, Economic crisis and Recovery.
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At the beginning of 1993, we moved to a new facility in the Barkan Industrial Zone. In the new factory we continued to develop, sales grew, developed new products, tried to diversify the basket of our products and started to produce furniture based on metal.
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But then the crisis arrived. We went through three recovery programs in three years. The main good thing that came of them is that they were the basis for the development of the management system method called "brain organization". To this day, we work using the same management system. We learned that we need working methods, control, and cooperation.
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In 1996, we obtained the highest quality, ISO 9001.
1988 - 1992 The first years.
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The work started in January 1988 in Holon. The first mounts produced were made completely of full steel and were very expensive. We searched for ways to reduce costs and developed a mount made from hollow material.
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By '90, due to the requests of customers, we worked on the improvement of the design and on the amplification of the safety of the products. In March 1990, we participated for the first time at the CEBIT exhibition in Germany. On account of being unorganized in preparation, we did not achieve any business, not even one customer.
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In 1992, we received compliance with ISO 9003.

